This rare model is part of a collection from an estate sale, the model is in new condition but there is some shelf wear on the box
Winross is a diecast model truck producer based in Churchville, New York, just west of Rochester. The company was started in 1963 to make models of White brand trucks. Winross was the pioneer in 1/64 scale promotional model semi-tractor-trailer trucks. The trucks were known for their wide variety of logos and promotional ads on their sides. Over time trucks have become more sophisticated and the company has moved into silk screen printing for a variety of products.
Through the 1970s, cabs could be described as rather quaint; they were simple castings with no windows, interiors, or much decor. One of the simplest cabs was the curved roof White Trucks cab. In typical Winross style, it had no interior and few details. It is interesting that on the base of the model was cast, "a TOY from Winross, USA". This would have been out of character later as the models were seen as promotionals and collectibles more for adults.
Red Owl was a grocery store chain in the United States, headquartered in Hopkins, Minnesota. Founded in 1922, it was initially owned and operated by a private investment firm affiliated with General Mills, and purchased in 1968 by Gamble-Skogmo.
Red Owl started as a coal company in the 1920s.
It opened its first store in Rochester, Minnesota. There were eventually stores throughout the upper Midwest, with one having opened in Bismarck, North Dakota, in 1927. The chain briefly expanded into the Chicago area starting in late 1959, but in 1963 sold its Chicago area operations to National Tea Company. In 1980, Gamble-Skogmo was acquired by Wickes Corporation, which sold the chain to three executives of the chain in January 1986. At that time, the company operated 441 stores in Michigan, Wisconsin, Minnesota, Iowa, and North and South Dakota.
In December 1988, the rights to the Red Owl name were obtained by grocery wholesaler Supervalu Inc., along with its warehouse and distribution operations. Supervalu phased out the Red Owl name.