Kyosho 1:43 2019 Toyota Century Convertible, Black

The Toyota Century is a luxury vehicle produced mainly for the Japanese market, serving as Toyota's flagship car within Japan; globally the unrelated Lexus LS series is Toyota's flagship luxury model. Production of the Century began in 1967, and the model received only minor changes until redesigns in 1997 and 2018.

The Century derived its name from the 100th birthday of Sakichi Toyoda (born 14 February 1867), the founder of Toyota Industries. It is often used by the Imperial House of Japan, the Prime Minister of Japan, senior Japanese government leaders, and high-level executive businessmen. The Century is comparable in purpose to the Austin Princess/Daimler DS420, Cadillac Series 70, Mercedes-Benz 600 series, Chinese Red Flag, Rolls-Royce, and Russian ZIS/ZIL limousines.

While the Century is a premium, full-size luxury sedan, it is not available at Japanese Lexus dealerships; it can only be purchased at specifically identified Toyota Store locations. 

The third generation Century was unveiled at the October 2017 Tokyo Motor Show. The car then went on sale on 22 June 2018, with prices starting from ¥19,600,000 (approximately US$180,000 at June 2018 exchange rates) to the top grade Century Limousine at ¥60,000,000. It is to be offered in four exterior colors, with culturally significant names; Kamui Eternal Black, Mashū Shrine Blue Mica, Asuka (Black Ash) Red Mica, and Seika Radiant Silver Metallic. The Century's production is limited to 50 per month, and is built in a "nearly hand-made" fashion.

It shows that its appearance was influenced by the Century Royal, which was produced at the request of the Japanese Imperial Household Agency to be used by senior members of the Imperial House of Japan in 2006. The full model update maintains the visual tradition of the Century model, while incorporating appropriate technological upgrades and advances such as Toyota Safety Sense P-series collision avoidance support, and Toyota T-Connect. The traditionally installed side-view mirrors above the front wheels, a standard feature that started with the first generation, have been replaced with door mounted units, incorporating turn signal lights. Unlike other Toyota products, which have the Toyota badge, and hybrid installed vehicles with a separate "hybrid badge" with an additional Toyota or Lexus badge with a blue background, the Century has the traditional Fushichō badge and the word "Century" in block letters on the trunklid and does not carry the Toyota badge or designation. On the "C" pillar there is a badge in blue with a gothic-style "C" for Century with a label "hybrid" below. This badge is a traditional Century styling feature that first appeared in 1967.

There are many features that are exclusive to the Century. The grille is the classic narrow vertical chrome strips with a second layer underneath of interlocking circles that are also used for the turn signals used in the front bumper. The rear taillights are also a traditional appearance which debuted with the first generation in 1967. As with previous generations, rear passenger comfort and convenience is made a priority. The rear seats have a recline feature, with integrated heaters and massage function, as well as an adjustable power leg rest for the rear seat opposite the driver. The sound system comes standard with 20 speakers. A 20-inch LCD screen is installed for rear seat passengers that let occupants control many aspects and features as a convenience as well as playing video content. The standard upholstery fabric continues to be offered in three color choices using 100% wool with a unique heather pattern, with leather remaining available optionally in two different color combinations. Both upholstery choices include two different wood inlay selections. The transmission selector, which on previous generations was either floor mounted or steering column installed, is now only available on the floor.